Schick & Pitch Perfect 2 Present: Ready, Shave, Shine

Schick & Pitch Perfect 2 Present: Ready, Shave, Shine

You know those days when a shaving brand and Universal Studios asks you to create a music video? 
 
They were all like "Write us lyrics that will get chicks to look after their legs and make it all Pitch Perfect 2-style, aight?"

So, we did. 

We partnered with director Adam Shankman (Hairspray, Rock of Ages) to create a lil' song and dance number performed by an acapella group we created known as the Basic Pitches.
 
The results: After only two weeks, the video had over 5 million combined Facebook and YouTube views.
*Hair toss*
 
Credits:
Creative Directors: Matt Zavala, Suyin Sleeman
Copywriters: Erin Copithorne, Kate Carter, Suyin Sleeman
Executive Producer: Jason Way
Director: Adam Shankman
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